CALENDAR OF EVENTS
JOB BANK
Ask New England's direct marketing "movers and shakers" how they got their start in the business and you'll often hear, "NEDMA."
Mullen wins Best of Show
Mullen was cited for work on behalf of Virgin Money, a peer-to-peer lending company owned by celebrity entrepreneur Richard Branson, who is featured in the campaign.
The work entailed an integrated brand launch campaign for Virgin Money that included website design, online advertising, print advertising, special event, guerilla marketing, and public relations, said Mullen, which added that the brand launched in October.
The image above, supplied by Mullen, is from the Virgin Money website; that's Branson beaming happily.
(By Chris Reidy, Globe staff)
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